MBA Marketing International
Companies operate in a globalized economy in which they need in which they need new ways of thinking and new strategies strategies to succeed. They have innovative ideas, but they can’t put them fail to turn them into reality because business leaders don’t know know what weapons to use to apply them successfully. The digital management professional is crucial to a company’s a company to bounce back. This two-year course enables you to to acquire a strategic vision of the company and reinforces adaptability, responsiveness and autonomy – qualities that are essential for for success and advancement in the business world. At the end of the training, future digital managers will be in a position to lead large-scale projects with a real strategic approach, manage human, material and financial resources autonomously. independently.
Teaching staff
Stéphane Godard
Stéphane Godard has a wealth of experience, including CEO of S&Go, professor of management at several business schools, and director of an innovative business incubator.
Mathis, Master Digital
Mathis Andriko has a diverse professional background in Web 3.0, including roles as a consultant and independent trader/investor. He has worked on educational NFT projects and has in-depth knowledge of the world of blockchain. A graduate of Centrale-ESSEC’s Mastère Spécialisé Entrepreneurs, he also has experience in wealth management and private banking.
European Master in Digital Management
- Multidisciplinary Approach: This Master covers key areas such as digital marketing, business strategy, data analysis and project management, offering a holistic vision of digital management.
- Practical Training: Real-world projects, case studies, and corporate internships are integrated into the program for an immersive learning experience.
- Global Network: Students benefit from an international environment, with professors and classmates from all over the world.
- Cultural Sensitivity: The program encourages understanding of cultural differences and the ability to operate effectively in a global context.
MBA International Marketing Program
Course modality
- 20 hours/week course
- Face-to-face courses except exceptions
Program
- YEAR 1
- In-depth marketing
- International communication
- Multi-cultural management
- Business English
- Company internship 4 months minimum
- YEAR 2
- Strategy applied to marketing and marketing communication
- In-depth Digital Communication
- Business creation
- Business English
- 6-month company internship
Evaluation
- Continuous checks
- Exams
- Internships
For all MBA programs, students have the option between a work-study program or a mandatory internship. For students not enrolled in a work-study program, a 4-month internship in the first year (M1) and a 6-month internship in the second year (M2) are required.
Opportunities
- Buyer
- International product manager
- Communications manager
- Community manager
- Export manager
Selection based on application, motivation interview
Prerequisites:
Entry into MBA1: Bachelor’s degree (BAC+3)
Entry into MBA2: Master’s degree (BAC+4)
Practical info
Format: 2 days of classroom training
Duration: 2-year cycle
Schedule: 2 days - 20 hours/week
Tuition fees:
5200 euros net of taxes per year
MBA with RNCP title and Company rate: €8,000 per year
Application fee: €200
Campus: Paris
Language of instruction: French/English
Start date: October 2024
Admission level: Entry into MBA 1: Bachelor's degree (BAC+3) Entry into MBA 2: Master's degree (BAC+4)
and knowledge of basic digital marketing.
Degree/Title awarded: RNCP possible For further details, please contact the school.